Affiliate Marketing for XSitePro Users

An online friend sent me a link to a post on affiliate marketing guru Rosalind Gardner’s blog. The blog post was titled Five SEO Myths that Need to Die. It was written by guest blogger Rae Hoffman-Dolan.

I read the post and then replied to my friend. As I was ending my email to him I realized that this was information that XSitePro users could benefit from. But, in the end, my thoughts had little to do with the SEO aspect of the blog post. Here’s what I got from the article:

Nothing really has changed since the Web began. It’s still all about content, content, content. Unique content that solves problems for people will always be King.

Content can come from personal experience, research, interviews, datafeeds, etc. It can come in many different forms: tips and tricks, reviews, recommendations, how-to and DIY advice, stories, product descriptions, advertorials, computer programming, Web services, etc. It can be delivered in many different ways: articles, blog posts, wikis, tweets, text messaging, press releases, ebooks, video, audio, software, online/offline services, etc. And it can also be found in many different ways: email, search engine results, RSS, webinars, podcasting, Internet radio, social media (Facebook, Twitter, YouTube), Amazon, Epinions (an affiliate site!), etc.

Because of the variety of types of content and how it can be found and delivered, affiliate marketing can seem overwhelming and very difficult to many of us. The trick is to find the means and methods that resonate with you and that work for you. Where we run afoul is in trying to follow every guru’s advice and trying to make ourselves into someone we’re not. That doesn’t mean those of you who love writing shouldn’t try video or audio… just in case you find you love that, too. But if it doesn’t feel right, doesn’t turn your crank and doesn’t make you any money… stop doing it and go back to doing what makes you want to get up in the morning!

Rae Hoffman-Dolan’s blog has a lot of great affiliate marketing information, including using branding to differentiate yourself from other affiliate marketers. A good site to visit regularly.

However, if you don’t try any of the techniques she writes about, nothing will change! And if you try them all, you’ll never get anywhere. Rae has a staff of people working for her; she doesn’t just have to do what resonates with her personally anymore, but when you’re starting out, you can’t excel at everything. Choose carefully, apply yourself diligently, and stick with what works… for you!

Back to the original blog post on the “Five SEO Myths that Need to Die,” recently XSitePro published their Complete Guide to Traffic, so XSitePro users have no excuse for not understanding how SEO works and how all these different types of content and forms of media can converge to bring us the traffic and sales we need.

XSitePro is an excellent tool for affiliate marketing — heck, that’s what it was originally created for! It’s a lot easier for most people to use than WordPress; it’s more stable than WordPress; it’s not prone to spam attacks like WordPress. And there’s a company you can actually contact for help. WordPress is open source, which means no one has any responsibility for helping you! (And the XSitePro forum is one of the most helpful and politest forums on the Internet.)

By the way, here’s another myth that needs to die: “Google loves WordPress.” Google does NOT love WordPress; Google loves fresh content… period!